Use Case: Pricing Automations →

Automatically Update Product Prices Using Rules in Shopify

Stop bulk price edits. Automatically increase or decrease prices when conditions are met.

Explore the App

The Problem

Pricing changes happen often - but updates are hard to keep consistent

  • Teams run bulk edits and accidentally touch products outside the intended scope.
  • Spreadsheet-based updates drift as products, costs, and collections change daily.
  • Promotions and margin changes get delayed because someone has to do the math.
  • It’s difficult to explain why a SKU price changed after multiple manual edits.

Solution

How this rule updates Shopify prices based on conditions

  • Define scope with filters like tags, vendor, product type, or collections.
  • Apply a numeric change (fixed amount or percentage) when the condition is true.
  • Preview which products will be affected before enabling the rule.
  • Keep pricing logic repeatable across launches, promos, and cost changes.

STEPS

How to automatically update Shopify product prices using rules

1
Choose the product scope

Start with filters such as vendor, product type, tags, or an existing collection to define which products the rule monitors.

2
Set the qualifying condition

Define when a product should be updated (for example: tag contains “clearance”, price below a threshold, or inventory below a level).

3
Choose the price adjustment

Select how the price should change, such as increasing or decreasing by a fixed amount (e.g., +$5) or a percentage (e.g., −10%), based on your pricing rule.

4
Preview and enable the rule

Review the matched products and the resulting prices, then enable the rule so updates apply whenever products meet the condition.

USE CASES

Where this price update rule is used in real Shopify stores

Use it anywhere prices should move when products meet clear conditions.

sell

Promotion Pricing

Decrease prices for tagged promo products, then revert by removing the tag when the campaign ends.

inventory_2

Slow-Mover Cleanup

Adjust prices for products in aging collections so markdowns stay consistent across the catalog.

receipt_long

Margin Protection

Increase prices for specific vendors or types when costs change, without re-running bulk edits weekly.

Manual price edits vs Automation Rules

Manual edits & spreadsheets

  • Calculate price changes repeatedly for every update cycle.
  • Apply edits to the wrong scope when filters are inconsistent.
  • Miss timing when promos start, end, or extend unexpectedly.
  • Lose audit clarity after multiple rounds of bulk updates.

Automation Rules (Bulk Editor)

  • Define conditions once, then keep the rule running over time.
  • Apply price changes only to products that match the scope.
  • Update prices when the condition is met, not when someone remembers.
  • Maintain clearer logic for why a SKU changed, and when.

Frequently asked questions

Common questions about automatically updating Shopify product prices with rules.

  • Common triggers include tags, vendor, product type, collection membership, inventory thresholds, or current price ranges. Many workflows combine multiple conditions so only the intended products change.

  • Yes. You can set the adjustment direction based on the rule action you choose. Many stores use separate rules for markdowns vs markups to keep ownership clear.

  • CSV updates work for one-time changes, but they require repeated exports, formulas, and re-imports. A rule-based approach keeps pricing logic consistent without rebuilding a spreadsheet each cycle.

  • Yes. Scope first using filters such as a collection, tag, vendor, or product type. After the scope is defined, the condition and price action apply only within that set.

  • It depends on which field your rule targets. Some workflows update the selling price, others adjust compare-at pricing, and some manage both using separate rules to prevent confusion.

  • Rules typically apply when the condition is met. If the condition changes, the rule will no longer match that product going forward. For “revert” workflows, stores often pair this with a complementary rule that restores the previous price logic.

  • Yes. Preview is the safest step to confirm the scope, conditions, and expected results before enabling. It helps avoid unintended changes across large catalogs.

  • Yes. Many stores create separate rules for different segments, such as premium products vs entry-level products. Keeping one intent per rule makes troubleshooting and future changes simpler.

  • Use scope filters to exclude launch collections or add an “exclude” tag for protected products. Preview results before enabling so you can confirm new items are not included.

Explore Shopify Bulk Editor App

See how bulk editing and automation rules work together.